REDDO

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Public and Media Relations
It’s a challenge to break through the din of today’s 24-hour news cycle.  That’s why our experience with effective message development and relationships with national and regional media across all platforms is critical to our clients’ success.  Our team of public relations professionals knows how to deliver the right messages to the right audiences — with the right results.

Message Development
We know that a strong message is the core of any successful campaign.  And it does not exist in a vacuum — it is directly tied to your competitors’ messages, breaking news, and your target audience. With our thorough research process, creativity, and experience as our guides, we work with you to develop the message you need to win.

Media Training
How to sit… how to stand…how to gesture…how to pause – these are important pieces to any public appearance and take training and practice to refine. But equally important to how you look and sound is what you say and how you say it. We work with you to define and hone your message and provide you with the tools, tactics, and practice to take control of any interview situation.

Digital Media
Digital efforts present opportunities to build your brand by engaging directly with your network via Twitter, Facebook, Instagram, Tumblr, Foursquare, Pinterest, Snapchat and other popular social media channels. We’ll dialogue with you to forge thoughtful messaging optimized by channel to meet your audience where they’re at. Our digital services include recommending a plan and then supporting your implementation, or a full integration of the plan with your existing earned and paid media strategies.

Crisis Communications & Litigation Support
The ability to respond swiftly and effectively to a potentially negative situation has never been more important.  With decades of crisis management experience from Washington to Wall Street, we help our clients develop and execute strategies that are effective and lasting. By working with a company’s existing corporate communications resources or designating a “war room,” we craft messaging that addresses the moment and with a comprehensive package replete with media trainings, stakeholder briefings, curated talking points and overarching strategic guidance, arm you with the tools you need to respond to a crisis efficiently

Advertising & Branding
Establishing and building a stand-out brand is critical to competing in a crowded marketplace and surviving media scrutiny. Knowing how you are different and what you offer policymakers, the press, and your target audience is essential to building a campaign. Our strategists will help you define who you are, show how you fit into the competitive landscape, and build a memorable brand.